e-Commerce |
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A Website can often be considered as an advertising element, in the same way as a poster or a
television commercial. Moreover, according to recent market studies, the Web now represents the
fourth best marketing channel! For the showcase that is your site to be as efficient as possible,
we therefore work on two levels: visual impact and traffic.
1. Visual impact
This is the level in which we seek to draw the clients' attention so that they stay on the site.
By means of a few well-positionned catchy phrases and/or visual elements, they must be shown that you
are able to provide them with one or many solutions that may interest them.
2. Traffic
If no one knows of your site, the fact that it looks great and is worth knowing will not change
a thing. The only way to make it known and to generate traffic is to reference it within Internet
directories and search engines - THE most important complements to a Website. That is why we work
very hard, during Websites creation, at coding them so that they are well ranked by search engines. We also
register our clients' sites to all the significant Internet directories (Yahoo!, Looksmart, Voila,
The Open Directory Project, La Toile du Québec, etc.).
Online Store
We can create an online store in which visitors may make their purchases, with full service such as
shopping cart and online payment. Payments are usually done through a third-party company (such as
Internet Secure or
Pay Pal) within a secure environment. There are many benefits
to using such companies:
- Payment is very simple to implement.
- The above-mentioned companies provide a high level of security and enjoy a certain notoriety
that inspires potential buyers with confidence.
- Through these companies' payment system, your clients can use any of the major credit cards,
including MasterCard, Visa, American Express and Discovery. You need but a single account
(namely with the payment company) and not an account for each of the credit cards you wish to accept.